Raising your profile to new heights, elevating your brand
Strategic communication for the digital age.
Leveraging the power of global media relations, digital marketing, digital PR and impactful content, we will transform the perception of your business, amplify the good and help you rise to the top.
We believe in the power of smart, ethical communication practices to make the right impact.
Karen Clark, Communication Consultant and Copywriter
Hello!
I am a consultant with experience helping businesses of all shapes and sizes reach their goals through strategic communications.
Working on global communication strategies and campaigns for the world’s fastest growing and most successful businesses for over a decade, I understand the need for tailored approaches, scale and targeting.
​As a consultant, you benefit from my mix of agency and in-house experience when you need it and within your budget. Whether you are looking to raise awareness of your services or new product launch, build a senior leader’s profile to position them as an international thought leader, or enhance the perception of the business and what it stands for to attract investors and/or employees, I can help.
I’ll be an experienced partner by your side that understands what the media want, the impact of content on your site’s SEO, how to get the most out of senior stakeholders, and how to strategically make an impact across multiple channels.
Services
Making an impact across channels
Copywriting
Ensuring your key messages are conveyed, the content is appropriate for the target channel and considering reputational impact across all copy, all content will make a powerful impact. Content can include press releases, thought leadership articles/op-eds, comments for the media, social media post copy or articles, board reports, research reports, website materials, brochures, presentation scripts, and much more!
Media relations
Media relations – we’ll tap into our little black book of international and sector-focused journalist contacts to ensure we’re targeting the right media. We get to know the media to understand their changing needs and how your business can help them, resulting in high quality, on-message coverage for your business. I have helped businesses announce; mergers/acquisitions, new funding, office expansions or openings, new appointments, research such as survey launches and more, across multiple markets. All media relations activity includes comprehensive evaluation and measurement reporting.
Digital marketing & PR
Traffic and continuous engagement to your website and social profiles is critical if you are to stay ahead of competitors. All content produced will be optimised for online engagement and SEO. Using the latest digital PR practices, combined with traditional media experience, all campaigns will have a digital element to ensure they not only achieves earned coverage but make a positive impact on your online presence.
Media training and coaching
Whether your spokespeople are brand new to interviews or need a refresher, training and on-going coaching programmes can be an excellent way to increase confidence, ensure agreed key messages are conveyed in every interview and reputational risk is mitigated. When going through change, it is important that any business routinely invests in communication training to ensure the right messages are conveyed on any online platform or interaction with employees or the press. Every session is tailored to your specific needs.
Communication workshops
A workshop is a great way to bring important stakeholders together to map out communication objectives, key messages and tactics to bring cohesion and clarity to the fore. Working with stakeholders over all seniorities and locations, I can help to ensure alignment and a top-down approach to communications that will support the overall strategy.
Let's chat!
Get in touch to discuss how I can help you with your communication needs.
+44 (0)7747390707